Disney x The Oodie

 

ABOUT:

A little bit of magic in true Disney style with launch of The Oodie x Disney collaboration. The Oodie is a super soft and utterly buttery one size fits most wearable blanket. With super soft flannel fleece on the outside and warm and cosy sherpa fleece on the inside it's seriously like a BIG warm hug. There's really nothing better or more snuggly than an Oodie... other than an Oodie that's Disneyfied of course!

 

Scope OF WORK:

Brand Design, Product Development, Art Direction, Ongoing Creative Direction, Photography, Retouching

THEMES:

Fun, Youthful, Modern, Playful, Fashion, Ecommerce, Digital, Social Media

 
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“Working with the team on set was seriously one of the funnest days ever! It’s all about making sure there’s an energy, a vibe plus a great team on the day — lots of music and lots of giggles. The rest is magic!”

 

RACHEL, ON WORKING WITH THE OODIE TEAM

 
 
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The Oodie is a wearable blanket that’s super soft, cuddly and utterly irresistible!

 

TRUST US, YOU SERIOUSLY NEED ONE IN YOUR LIFE!

 
 

Credits
Photography: Monica Pronk Photography
Hair and Make-Up: Makeup by Mivia
Studio: Tempe Studios
Talent: Kylie Garbourg, Angelica Jones and William Hutt

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Brand Collateral, Brand DesignRachel WardBrand Design, Logo Development, Logo Submarks, Bespoke Illustrations, Colour Palette, Social Media, Instagram Feed, Typography, Imagery Guideline, Brand Guidelines, Ecommerce, Fashion, Wearable Blanket, The OodieComment